Made By Mary, an exciting eCommerce business, creates and sells handcrafted jewelry designed that tell their customer’s personal story.
The Challenge
Although the company had reached $1 million in sales, it was struggling to scale. The company’s fulfillment strategy wasn’t built to handle its growing need of creating and delivering orders quickly. As a result, customer experience suffered.
The Goal
To handle the surging number of personalized orders, we need to help Made By Mary streamline its operations while building a more robust logistics system.
The Solution
Here’s how we helped Made By Mary climb the hypergrowth curve:
- Dissected their business model to find gaps in their operations. For example, we discovered they waited until receiving personalization inputs (the last puzzle piece) to begin production.
- Worked with them to rethink and streamline their operations – from the production process, layout and inventory management to warehousing and shipping.
- Ensured they had a clear roadmap to for the development of a scalable logistics system, helping them prioritize the phases of that development
The Impact
80% increase in throughput
Efficient fulfillment with fewer bottlenecks
Systems built to handle increasing demand
All in all, we were able to help Made by Mary build a robust logistics system designed for the future.